Greenleaze Delivers a Seamless Customer Journey with Algoan’s Open Banking Solutions

Greenleaze is a B2B solution designed for e-retailers, offering their customers the option to pay for products worth a minimum of €700 through a monthly subscription (ranging from 3 to 48 months) with a buyback option.

Greenleaze provides a complete service via API or through a plugin available on Shopify, Prestashop, and WooCommerce, allowing both the management of the solution and the delivery of a turnkey customer journey.

The need: Provide instant responses to subscription requests from partner e-retailers’ customers while maintaining risk control

Greenleaze’s promise is to offer its partners an all-in-one service that integrates easily into their own infrastructure.

When the end customer chooses to pay for a product via subscription on the e-retailer’s interface, they are redirected to the Greenleaze journey.

With just a few self-declared details (contact info, delivery address) and the aggregation of the applicant’s main bank account, Greenleaze aimed to deliver an immediate and definitive response to the subscription request—even for complex or atypical financial profiles.

The solution: An Open Banking journey with instant eligibility verification

Once the banking data is retrieved through the aggregation of the main account, it is sent to Algoan via API and analyzed using our decisioning tools:

• Algoan Credit Insights is used to categorize transactions, detect income and expenses, and calculate various indicators such as debt-to-income ratio and disposable income.
• Algoan Credit Score evaluates the applicant’s ability to repay the lease over time. The Credit Score is based on the applicant’s financial behavior, rather than sociodemographic criteria.

This analysis is returned to Greenleaze in just a few seconds, enabling them to provide an immediate response within their subscription journey.

"Algoan immediately stood out as the ideal partner to combine speed and security. Their creditworthiness verification solution helps us manage risk while ensuring a smooth purchasing journey for our customers."

Hippolyte Bach, CTO of Greenleaze

The result: An optimal customer experience with controlled risk

By leveraging Algoan’s decisioning tools, Greenleaze delivers on its promise to provide an extremely simple, fast, and seamless subscription journey—without supporting documents or KYC, as Open Banking leverages the identity verification already performed by the bank when the account is opened.

Additionally, the subscription financing risk is borne by Greenleaze—not by partner e-retailers. By using Algoan’s solutions, Greenleaze can instantly assess the solvency of end customers and provide them with an appropriate response based on their financial situation. This allows Greenleaze to fulfill its promise while keeping its risk under control.

"Embedding our credit decisioning solutions into a leasing journey for everyday products enables instant and highly accurate creditworthiness analysis—while delivering a customer experience that exceeds the usual standards for this type of purchase, in terms of both simplicity and speed."

Michaël Diguet, CEO of Algoan